CV: 1997 - 2020

12/2009 to 2020 : Consultant, Portola Valley, CA

User experience management, research, design, and programming for desktop / web / mobile / TV / print. Usability advisor and designer for a leading e-commerce technology company, a healthcare system, a popular multi-platform consumer product, and a Windows-based enterprise software product. Management consulting for a B2B software company and a Fortune 500 company.

10/2013 to 12/2015 : Chief Experience Officer, MINE, Inc., San Francisco, CA

MINE recruited talented engineers and scientists to found companies to productize inventions. My main role: to coach designers and product managers in user experience practices.

11/2008 to 6/2009 : Product Fellow, 23andMe, Mountain View, CA

In-house expert in user experience and innovation for a direct-to-consumer genetic testing startup. Product manager for experimental and next-generation products. Launched and managed 23andMe Labs, a site where staff scientists made experimental software tools available to customers.

5/2005 to 11/2008 : VP, User Experience & Design, Yahoo! Inc., Sunnyvale, CA

Managed teams of 10 to 200+. Coordinated the company’s user experience activities worldwide. Decentralized the U.S. design organization, resulting in more tightly knit product teams. Created a centralized design flex force to provide short-term assistance to product groups. Concurrently served as a Research Fellow, contributing to user experience innovations and patent applications.

10/2001 to 4/2005 : VP, Shopping Experience, Amazon.com, Seattle, WA

Created the usability group. Managed data mining, market research and usability as a single organization that provided customer insights more cheaply and effectively. Managed engineering teams and the data warehouse. Contributed to patent filings.

8/1997 to 10/2001 : President, Stagecast Software, Inc., Burlingame, CA

Co-founded an education software startup spun out of Apple. Managed all functions. Raised angel and venture capital. Shipped two versions of Stagecast Creator, an award-winning product aimed at ages 7-12 and popular in computer camps and computer labs.